Demand Generation Summit 2008 - Watch the webcast

Watch the webcast

In this section, you’ll find webcasts covering each session from the Demand Generation Summit.

  • Webcast

    Marketing's holy grail: the quality lead

    Amanda Jobbins, Former Vice President of Enterprise & Consumer Marketing, Symantec EMEA

  • Webcast

    Content is king

    Matthew Smith, Vice President IDG Connect, Europe
    Jeremy Bevan, Vice President of Field Marketing, Novell EMEA

  • Webcast

    Making your company discoverable

    James Elias, Head of Business Marketing, Google
    Justin Gale, EMEA Online Marketing Manager, Imaging & Printing Group, Hewlett-Packard

  • Webcast

    Conversations with the pre-customer

    Pete Jakob, Response and Lead Nurturing Manager, IBM

  • Webcast

    Creating customer advocacy

    Aleksandra Alfonso, Senior Global Manager, Customer Experience Programs, Symantec Corporation
    Andrew Ford, Head of Marketing, Dell
    Claus-Peter Unterberger, Senior Vice President, Marketing EMEA, Oracle Corporation

  • Webcast

    Measurement and optimisation

    Amanda Jobbins, Former Vice President of Enterprise & Consumer Marketing, Symantec EMEA
    Mike Harris, Vice President of Sales, EMEA, Omniture
    Jeremy Bevan, Vice President of Field Marketing, Novell EMEA
    Pete Jakob, Response and Lead Nurturing Manager, IBM
    Claus-Peter Unterberger, Senior Vice President, Marketing EMEA, Oracle Corporation