Meet the speakers

Amanda Jobbins

Former Vice President of Enterprise & Consumer Marketing, Symantec EMEA

Amanda is a renowned CMO in the technology industry having worked in senior marketing leadership roles for major technology companies in both the USA
and Europe. These include IBM, Cable & Wireless and McAfee. Most recently Amanda was the Vice President of Enterprise and Consumer Marketing at Symantec EMEA, leading a team of over one hundred marketers across the entire Symantec portfolio including online marketing, SMB and enterprise teams.
She is currently writing her first book
The Leadership Workout.
Matthew Smith

Vice President, IDG Connect, Europe

Matthew has worked within the publishing industry for 12 years. The first 10 years were spent at VNU Business Publications where he was Head of Sales within the Business and Finance brands. In 2008 Matthew managed the build and launch of ITHound providing true content syndication. In August, Matthew joined IDG to head up the EMEA extension of IDG Connect –
IDG's centralised lead generation platform.
Jeremy Bevan

Vice President of Field Marketing, Novell EMEA

Jeremy has served for the last 4 years as Vice President of Field Marketing for Novell EMEA. In that time, he has been responsible for transforming Novell's field marketing efforts to deliver measurable bottom line results that Novell sales and partners can benefit from. With an operational focus throughout his 21 years in the IT industry, Jeremy has led development, support and consulting teams at Hewlett-Packard, working in Europe and the USA, and major IT programmes for clients at Cambridge Technology Partners prior to joining Novell.
James Elias

Head of Business Marketing, Google

James heads up B2B marketing for Google in the UK and is responsible for marketing Google's advertising and e-commerce products to both large and small businesses. Before Google, James was Director of E*TRADE UK's retail business, one of the UK's leading online share and derivatives trading services.
Justin Gale

EMEA Online Marketing Manager,
Imaging & Printing Group, Hewlett-Packard

Justin has over 9 years experience in online marketing and media – working both agency and client side with brands such as Toyota, Volvo, GM, Lloyds TSB and MSN. With Hewlett-Packard since May 2007, Justin is responsible for central online marketing activity across EMEA for the imaging and printing segment – based in Bristol. Prior to this, Justin was the head of search for Modem Media Europe.
Pete Jakob

Response and Lead Nurturing Manager, IBM UK

Pete has worked for IBM for over 20 years in both marketing and sales capacities.
For the last 18 months he has led an initiative within the UK marketing team
to transform the way that the team bridges the gap in marketing campaigns between the initial response and a genuine sales opportunity. This role touches multiple aspects of marketing culture, process
and tools.
Aleksandra Alfonso

Senior Global Manager, Customer Experience Programs, Symantec Corporation

Aleksandra has been with Symantec since 2001 and throughout her roles has actively driven cultural and operational change to put the customer first. She is now responsible for EMEA customer loyalty programmes providing the business insight to drive operational change both locally and globally, to improve customer loyalty. Prior to Symantec and Veritas, Aleksandra has held marketing roles with Microsoft and Siemens Communications.
Andrew Ford

Head of Marketing, Dell

Andrew has been Head of Marketing at Dell for the last two and a half years covering both UK and EMEA. His business passion is for the internet and CRM, particularly building data-driven customer relationships. Prior to Dell, Andrew has gained 16 years experience working in a number of marketing and sales positions in the IT and telecoms sectors for companies including RM, Hewlett-Packard and BT.
Claus-Peter Unterberger

Senior Vice President, Marketing EMEA, Oracle Corporation

Claus-Peter joined Oracle in 1998 as Senior Vice President of Marketing for EMEA. He is responsible for providing leadership to all divisional and country marketing teams executing Oracle’s product marketing campaigns, market communications programmes, press and analyst relations. Before Oracle, he held various international marketing management roles at Apple, Olivetti Lexicon/Triumph Adler and
Siemens Nixdorf.
Mike Harris

Vice President of Sales, Omniture, Test&Target

Mike leads the sales team in Europe responsible for Test&Target™ – Omniture’s product line that includes A/B testing, multivariate testing and behavioural targeting. He has been with Omniture
since early 2007 and joined with their acquisition of Touch Clarity, a leading provider of on-site behavioural targeting.
At Touch Clarity since 2002, Mike was head of sales and a key driver behind the initial commercial adoption of on-site behavioural targeting by such enterprises as BT, HSBC and Vodafone.